Atain Ibia
U.S. Army
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Nissan EB
Nissan ARIYA
AARP
Tecate
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About
Nissan ARIYA: Taglines
To accompany a new online video targeting the Asian American and Pacific Islander market, I was asked to write taglines that captured one, the All Electric Nissan ARIYA’s performance, and two, that segment’s known ambition. I wrote many to give us options and the following are my favorites from that batch. One capturing both the vehicle and that aspect of their lifestyle was chosen—the third in this list.
AN ELECTRIC PERFORMER.
POWER THAT MOVES.
POWER FOR THE DRIVEN.
ELECTRICALLY AMBITIOUS.
YOU’VE GOT THE POWER.
A CAR AS ELECTRIC AS YOU.